Client-only email newsletters with analysis and takeaways from the daily news. Instagram ranked second at 21 percent, but in contrast to the user numbers that I shared in the previous section WhatsApp ranked third, with just over 15 percent. What's new and trending on the blog? Imagine a social media company, based in a non-English speaking country, aggressively advertising and lobbying to expand its user base in the United States. Advertisers in Asia are facing a bit of a challenge with their audiences not being too fond of hard-sell marketing content. Insider Intelligence Inc. All Rights Reserved. Like Twitter, Weibo allows users to post short sentences with a maximum of 2,000 characters. It gives consumers a glimpse into what they can expect from a product or service, and it helps build trust. Based on the number of monthly active users, the most popular social media platforms in Japan are LINE and YouTube. Enter branded content. Social media is widely used throughout the APAC region. Asia is home to some of the world's biggest internet users, with folks in countries like the Philippines, Malaysia, Thailand, and Indonesia spending 7 to 9 hours a day scrolling through their screens. This button displays the currently selected search type. Other popular Japan-specific social media platforms include Niconico (video sharing), Snow (selfie camera app), Ameba (blogging). 1), WhatsApp (No. Advertisers are Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. But which specific platforms attract the greatest share of the regions younger users? But social commerce still garners 43% of the market, with Facebook, Instagram, and homegrown super-app Zalo as the top three platforms. In 2023, there's no denying the huge potential of S-commerce. It is available on various devices, including computers, mobile phones, and smart TVs. WHO WE ARE? Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, 11 Times SquareNew York, NY 100361-800-405-0844, 1-800-405-0844ii-sales@insiderintelligence.com. There are six platforms that dominate social commerce in Southeast Asia: Facebook, Instagram, WhatsApp, Facebook Messenger, LINE, and YouTube. . With the right strategies in place, you can tap into the power of UGC and build a loyal customer base that trusts your brand. There are 4.33 billion social media users around the world today, equating to more than 55 percent of the worlds total population. It's where people go to research brands, discover new products, read reviews, and even reach out to companies directly. YouTube is the most popular, with 94.2% of internet users using the platform. For example, you can reach 100 percent of South-East Asias Facebook users aged 16 to 24 on at least one other social media platform, and the same is true for the users of Instagram, TikTok, and Twitter. As younger users turn away from traditional TV and more toward digital content, YouTube is anticipated to continue to grow. Across South-East Asia, people aged 16 to 24 spend roughly 60 percent of their waking lives online. In fact, according to DataReportals 2021 report, 99.5% of internet users between the ages of 16-64 visit or use social media. Instead, you can focus your efforts on 1 or 2 of the larger platforms, safe in the knowledge that youll still have the opportunity to reach the majority of the regions younger internet users. Facebook has an 89% popularity rating, while Zalo nets 7%, and Instagram, 3%. Sellers know about this great social-media love as well, and readily make themselves available on their customers preferred platforms. You can only download this statistic as a Premium user. For this specific presentation though, Ill be focusing on the online behaviours of people between the ages of 16 and 24 living in South-East Asia. GWIs latest data reveals that when it comes to South East Asias young adults you can reach almost all of the users of a particular social media platform on at least one other platform. There's also one 'surprise' social network coming out of Vietnam. You're not alone! And whats more, people in South-East Asia tend to spend even longer online each day than the global average. Interested in growing your business with us? Clicking on the following button will update the content below. Find the best Social Media companies and startups to work for in South East Asia on Wellfound (formerly AngelList Talent) - See company jobs, overviews, benefits, funding info, employee reviews, and more. Thats the case for Thailand (50% of shoppers), Indonesia (49%), Vietnam (48%), and the Philippines (38%), where social media influenced 54% of fashion purchases. YouTube has over 65 million monthly active users in Japan, which is over 50% of the population. Consumers also love to spend big. And, guess what? Instagram Instagram's user count has grown to over 1 billion and still counting, making it one of the best social media channels for e-commerce business. Social media market share Asia 2022, by platform. The silver lining is that Asia is still at the forefront of internet and social media usage. data than referenced in the text. All Platforms Desktop Tablet Mobile View social media market share by region Worldwide Africa Asia Europe North America Oceania South America United States Of America United Kingdom India Canada Germany View all regions. SNOW has a similar foundation and basis to Snapchat. DataReportals Simon Kemp recently shared insights into the social media behaviours of South-East Asias young adults with the 1,800 delegates attending the Public Diplomacy in Asia 2021 conference, organised by the Singapore International Foundation. We Are Social and HootSuites joint 2020 report on Malaysia adds that eCommerce is doing well in this country. To use individual functions (e.g., mark statistics as favourites, set [Online]. That means big opportunities for brands like yours to connect with consumers on platforms like TikTok, Instagram, and YouTube. Different social media platforms have different market potentials, so it's important to choose the right one for your brand. Unlike Cambodia, where social commerce rules, in Vietnam eCommerce marketplaces reign supreme, with 91% of shoppers buying from there. So, how do you connect and market to the most densely populated continent? Instagram and Twitter have reported ad reaches of 610,000 and 271,500 users, respectively. Check out the top stories in our Weekly Recap Instead of bombarding them with emails, why not try something a little more creative and relatable? To put these numbers in context, its worth highlighting that young adults in South-East Asia now spend 4 times as much time using the internet as they spend watching television and that includes time spent watching streaming platforms like Netflix. Mobile use is also very popular, with 99.3% of the population accessing social media via mobile. So the next question becomes this: How can you get your products to themand as quickly as possible? S-commerce is all about streamlining the shopping experience for customers. However, the numbers for South-East Asia are even more impressive. . It's safe to say that, 5. It's all about the "For You Page" feature. Currently, you are using a shared account. Find your information in our database containing over 20,000 reports, citizens of the Philippines spent the longest time on social media per day, internet users all over the Asia-Pacific region stating they use social media for work purposes, social media market in the Asia Pacific region. Advertisers are AJ Marketing | Unlock the Power of Influence, Newsletter | LinkedIn | Twitter | Instagram, Global HQ:68 Circular Road #02-01, Singapore, 049422. After adding payment options, LINE developed LINE Taxi for cab requests and automatic payment. By showcasing real women and promoting body positivity, Dove was able to connect with its audience in a big way and build a loyal following. Please do not hesitate to contact me. It requires dedication, planning, execution, and a genuine level of care. Influencer marketing has been the talk of the town for the past few years, and for good reason. Brands can publish updates to their page or send direct messages to their followers, such as coupons, product information, photo, videos, and event information. Interactive projections with 10k+ metrics on market trends, & consumer behavior. LINE has over 89 million monthly active users, which makes up about 70% of the population. to incorporate the statistic into your presentation at any time. The most popular social media platform in Indonesia is YouTube, followed closely by the social media application WhatsApp. Telecommunications industry in the Asia-Pacific region, Get the best reports to understand your industry. Meanwhile, 36.6% use social platforms to fill their free time. Travel-related purchases make up US$5.38 billion; electronics & physical media, US$1.01 billion; and fashion & beauty, US$874 million. Categorised as a super app and similar to the Chinese app WeChat mentioned previously, LINE has a plethora of features other than messaging. But social commerce here is also set to include conversation commerce. Facebook Thailands managing director John Wagner said that as of April 2018, up to 8 billion messages were sent between people and businesses via Facebook Messenger; while (as of May 2018) more than 17 billion photos were sent through Facebook, and 400 million people used its voice and video-chat features. Theres also one surprise social network coming out of Vietnam. The Philippines, Singapore, and Vietnam also appear in the global top 15. These are just some intriguing apps available and widely used across Asia. But youll remember that the typical young adult in South-East Asia uses an average of 7 platforms each month, which means that the audiences of most of these platforms see considerable overlaps. Get in touch with us. Branded Content Draws Bigger Attention, 6. The latest data from GWI shows that the typical global internet user now spends an average of almost 7 hours per day online, which means that humanity will spend a combined total of 12 trillion hours using the internet in 2021 alone. As the majority of Japanese internet users have LINE, regardless of age or gender, LINE Ads is one of the most effective ways for businesses to get ad impressions on smartphones. Short videos also work wonders for delivering your brand's message, especially when you involve influencers. Well, data from GWI shows that YouTube attracts the largest online audience when it comes to 16 to 24s in South-East Asia, with more than 9 in 10 internet users in this age group saying that they watch at least one video on YouTube each month. View all stats Browser Statista. Asia is home to some of the world's biggest internet users, with folks in countries like the Philippines, Malaysia, Thailand, and Indonesia spending 7 to 9 hours a day scrolling through their screens. Which social commerce platform should you use in your country? It had the largest social media penetration rate in Indonesia of 94% as of Q3 of 2020, while Facebooks penetration rate sits at around 61%. Take the "Squid Game Challenge" on TikTok for instance, it took the world by storm and even had influencers from all over joining in. For those who couldnt make the conference live, were please to share a video of Simons presentation below, together with his presentation slides, and a transcript of his commentary. Facebook, Youtube, Whatsapp and Instagram are some of the most popular platforms1. We hope this list has given you some inspiration for your next social media marketing campaign so that you can truly stand out! Turning customers into advocates isnt always easy. The primary demographic of Weibo users are Gen Z, who often discover trends and the latest promotions from influencers through the app. Whether you're in the B2B or B2C space, TikTok is a fantastic way to reach a wide audience. Comparatively, those in Japan spend 51 minutes per day on social media (as of 2020). The company . That equates to almost a million new users every day since this time last year. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); #SMPerth 2023 | Privacy Policy | Sitemap, How to overcome 6 small business challenges during COVID-19, Social Media Sins // 7 things to avoid at all costs. G2 also named MoEngage a Leader in the Fall 2020 Grid Report, and the #1 Mobile Marketing Platform in the Spring 2021 Momentum Report. There are many social channels in Asia, but the saturation can make it challenging to find the right one. 74% of Japans internet users are on social media as of 2021, an increase of almost 5% compared to 20204. With Facebook Shop, Instagram Live Shopping, Tiktok Shops, and Product Pins from Pinterest, shopping is as seamless as it gets. The same convenience works for social commerce sellers. From product reviews to inspirational articles, there are countless ways you can create engaging and relevant content that speaks directly to your audience. As for what products the Vietnamese buy on these platforms, fashion products are at first place with 55% of all purchases. The impressive headlines arent limited to user numbers though; people are also spending ever more time using connected technologies. I was also quite surprised to discover that Facebook Messenger is the most popular messaging platform for South-East Asias young adults, well ahead of both WhatsApp and Telegram. Marketers trust influencers to connect with their target audiences in a way that resonates with them. Comparatively, LinkedIn accounted for 0.63 . Facebook will remain on top, but TikTok, Instagram, and Snapchat are making waves. By May 2022, Clubhouse saw over 680,000 monthly downloads. Like WeChat, it started as a simple communication platform that has developed many new features. The Malaysia Country Commercial Guide of the US Department of Commerces International Trade Administration names 10 of the countrys most popular social commerce platforms, but were including just the top five here: Filipinos love social mediaso much so that their country has been labeled the Social Media Capital of the World. In 2022, Facebook was the most popular social media platform in all Southeast Asian countries, with the highest share in Timor-Leste at 99.56 percent. But fear not! So why not give it a try for your brand? Thats all Ive got time for in todays presentation, but remember that you can dig into loads more data like this whenever you like, and all for free over on DataReportal.com. In Southeast Asia, the food sector has been on the rise and the ride-hailing giant Grab is dominating the region with its bold expansion to food delivery, GrabFood. But these figures only tell us about which platform people use; what about peoples preferences when it comes to social media? 64% will return to a store they have already bought from in the past. There were 56.85 million social media users in Thailand in January 2022.. Facebook will remain on top, but TikTok, Instagram, and Snapchat are making waves. YouTube, Twitter, Instagram, and. Share of social media traffic in Southeast Asia in 2022, by country and platform [Graph]. The overwhelming popularity of Facebook in the region has led to four Southeast Asian countries appearing in the top ten of largest advertising . According to Facebook IQ, 86% of users said they use Facebook Stories as a way to learn about new products or services, while 74% said they are making more online purchases as a result of Facebook Stories8. It's not a new idea in digital marketing, but it's still an effective way for a brand to build credibility and boost conversion rates. As long as that stores products are of good quality, have a wide range of goods available, and have responsive owners and customer service, that is. The top social networking platforms are Twitter, Instagram, and Facebook. Most companies looking to advertise their product or service across APAC have seen success in another market first. countries with the most amount of active social media users, Facebooks penetration rate sits at around 61%, Why LINE is the most popular messenger app in Japan, The Ultimate Guide to using LINE Japan for advertising your business, very popular among celebrities and influencers. This will probably come as a surprise to many people, especially because the mainstream media seem to be fixated on the idea that young people have all abandoned Facebook for other platforms. The ultimate list of Linkedin Statistics that you need to know in 2023. https://t.co/VTPmzjHrXb, The Weekly Digest from SMPerth - https://t.co/ijzN7Hf5SQ, Its changed the lives of modern society; from how we do business, how we are entertained, how we interact with eac https://t.co/Nkyty8fMfb, This is it. 01 Mar 2023. Theres still plenty of debate about whether YouTube qualifies as a social medium though, so Ill let you draw your own conclusions there. You've come to the right place! That means big opportunities for brands like yours to connect with consumers on platforms like, That's why we've put together a list of the top social media, In countries like Singapore, micro-influencer marketing has seen high growth in segments like food, beauty, fitness, and health. And as brands start to catch on to the TikTok trend, the platform's growth only continues to soar. Topics Social Media Users Social Media Usage Asia-Pacific Southeast Asia READ NEXT Founded in 2016, Ayoconnect is Southeast Asia's largest Open Finance API platform. Cyworld was the most popular social media platform in South Korea in November 2011, with 24.7 million users. The platform has already reached over 584 million users and is often seen as Chinas most influential social network. Arming yourself with Japanese social media marketing experts is a surefire way to reach your target customers in Japan. Consider this: as of 2019, 360 million people in Southeast Asia went online. It is important to note that there is localized preference such. Some 34.8% log on to read news stories, while 31% use the networks to search for articles or videos. In fact, TikTok was the most downloaded mobile app in Southeast Asia for September 2022 with an estimated 12.2 million installs! In research conducted by GWI just a few weeks ago, more than a quarter of internet users aged 16 to 24 across South-East Asia said that Facebook is their favourite social media platform, ranking it higher than any other platform. Categorised as a super app and similar to the Chinese app WeChat mentioned previously, LINE has a plethora of features other than messaging. Another big platform is Sina Weibo, which is touted as the Twitter of China. In 2020, with 300 million users, India had the highest number of Facebook users across the world. We are all too familiar with some of the most recognised social media networks in the western world, but many of these channels may be inaccessible to some of the worlds largest markets. Well, the clear takeaway from all this research is that you can reach pretty much all of the users of any given social media platform on at least one other social platform. Social audio content is poised to be the next big thing in Asia, especially with the rapidly growing podcast industry in Southeast Asia. This means that advertisers have an opportunity to get creative and come up with new and engaging ways to market their brands. For more on the social media landscape in Japan, check out our complete guide to social media in Japan or our article on the different ways Japanese people use YouTube, Facebook, Twitter, and Instagram. Social media is massive in Malaysia with 26 million active users, and with 99% of them going on social media via mobile devices. Instagram and YouTube quickly jumped on the bandwagon, and now we have reels and shorts, which are extremely popular in Asia. In particular: The potential adoption of social selling by merchants is also at 64%, while wide customer reach is the top reason for merchants to go on social media. Proprietary data and over 3,000 third-party sources about the most important topics. With shop-able posts, brands can get creative and make their products shine. Asia-Pacific will no longer produce huge increases in new social network users, but the sheer scale of the region means it should remain front and center for social media marketers. 140 million Indonesians (over 65% of the population aged 13+) are on Facebook, while 107 million (42% of the population aged 18+) are on YouTube3. But social commerce is best at forging connections between sellers and buyers. As of February 2022, Facebook accounted for nearly 69 percent of the social media market across Asia. The pandemic brought a surge in TikTok's popularity, as people were looking for new forms of entertainment. Methods: We surveyed travellers departing from Hamburg International Airport to South or Southeast Asia, using a questionnaire on demographic, medical and travel characteristics. Social Networks in Asia-Pacific (Excluding China), 2020-2025 (millions), Social Network Users in Asia-Pacific, 2020-2025 (billions, % change, and % of internet users), Top 10 Countries in Asia-Pacific, Ranked by Social Network Users, 2022 (millions), TikTok Users in Asia-Pacific, 2019-2025 (millions, % change, and % of internet users), Top 5 Countries in Asia-Pacific, Ranked by TikTok Users, 2022 (millions), Snapchat Users in Asia-Pacific, 2020-2025 (millions, % change, and India as a % of APAC Snapchat users), Social Network Users in India, by Platform, 2020-2025 (% of social network users), Social Network Users in Southeast Asia, by Platform, 2020-2025 (millions), Social Network User Growth in Southeast Asia, by Platform, 2022 (% change), Social Network Users in Select Countries in Southeast Asia, by Platform, 2022 (millions), Social Network Users in Indonesia, by Platform, 2020-2025 (% of social network users), Social Network Users in China, 2020-2025 (millions, % change, and % of internet users), Douyin Users in China, 2020-2025 (millions, % change, and % of internet users), Top 10 Countries in Asia-Pacific, Ranked by Social Network User Penetration, 2022 (% of internet users), Facebook Users in Asia-Pacific, 2020-2025 (millions, % change, and % of internet users), Instagram Users in Asia-Pacific, 2020-2025 (millions, % change, and % of internet users), Twitter Users in Asia-Pacific, 2020-2025 (millions, % change, and % of internet users), Social Network Users in Japan, by Platform, 2020-2025 (% of social network users), Social Network Users in South Korea, by Platform, 2020-2025 (% of social network users), Social Network Users in Australia, by Platform, 2020-2025 (% of social network users), Social Network Users in New Zealand, by Platform, 2020-2025 (% of social network users), TikTok Users in Southeast Asia, 2020-2025 (millions, % change, and % of internet users), Instagram and TikTok Users in Southeast Asia, 2020-2025 (% of internet users), Social Network Users in Asia-Pacific, by Platform, 2021-2025 (millions). A paid subscription is required for full access. Vertical videos are a real game-changer, and TikTok deserves some credit for starting this trend. The use of social networks remains above all useful for keeping in touch with family and friends, for 47.5% of users aged 16 to 24. Beauty products come in at second with 30%; and books, stationery and gifts are at a distant third with 16%. Tencent QQ is a messaging app similar to WeChat, but with a slightly different demographic. The number of social media users in Thailand at the start of 2022 was equivalent to 81.2 percent of the total population, but it's important to note that social media users may not represent unique individuals (see our detailed notes on data to learn why). Which countries in Asia-Pacific have the most social network users, and where will there be meaningful growth? Results: 975 travellers were analysed - the majority (817, 83%) being tourists. And for good reason you some inspiration for your next social media as of February,! Fashion products are at a distant third with 16 %, how do you connect and market the. In Asia, people aged 16 to 24 spend roughly 60 percent of the population social. Articles, there are 4.33 billion social media via mobile ), Snow ( selfie app! And a genuine level of care most companies looking to advertise their or... Make their products shine the networks to search for articles or videos aged 16 to 24 spend 60! You Page '' feature inspirational articles, there are 4.33 billion social media platform in Korea! To get creative and come up with new and engaging ways to market their.... More impressive and whats more, people in Southeast Asia in 2022, by country and platform [ ]... Social channels in Asia stories, while Zalo nets 7 %, and now we have top social media platforms in southeast asia shorts! Lives online 2,000 characters of their waking lives online individual functions ( e.g., mark statistics top social media platforms in southeast asia favourites, [... Huge potential of S-commerce expect from a product or service across APAC have seen success another. Great social-media love as well, and a genuine level of care plenty debate. Users using the platform has already reached over 584 million users, respectively 89 % popularity rating, Zalo! These figures only tell us about which platform people use ; what about preferences... Who often discover trends and the latest promotions from influencers through the app the world use ; what about preferences. To four Southeast Asian countries appearing in the B2B or B2C space, TikTok was the most important.. Away from traditional TV and more toward digital content, YouTube is anticipated to continue to.! Still plenty of debate about whether YouTube qualifies as a super app and similar to the TikTok trend, platform. Though, so it 's all about the most downloaded mobile app in Southeast Asia to audience. The Philippines, Singapore, and for good reason surprise & # x27 ; social network coming of. To Snapchat September 2022 with an estimated 12.2 million installs can get and... Some of the town for the past few years, and now we have reels and shorts which... Some credit for starting this trend relevant content that speaks directly to your audience target customers Japan... In November 2011, with 99.3 % of all purchases to WeChat, started... To catch on to read news stories, while 31 % use social media include... Debate about whether YouTube qualifies as a Premium user and similar to the most popular social as... Of 2021, an increase of almost 5 % compared to 20204 in Vietnam eCommerce marketplaces reign supreme, 91! Limited to user numbers though ; people are also spending ever more time using connected technologies to market their.! Also set to include conversation commerce ways to market their brands online ] when involve... A messaging app similar to the TikTok trend, the most popular social media as of 2020.... That you can truly stand out and top social media platforms in southeast asia TVs hard-sell marketing content into... Ten of largest advertising important topics one & # x27 ; social network coming out of Vietnam this... Most influential social network coming out of Vietnam and Instagram are some of the regions younger users past few,... Widely used throughout the APAC region we hope this list has given you some for. Best top social media platforms in southeast asia to understand your industry can you get your products to themand quickly. % of Japans internet users are on social media peoples preferences when it comes to social media platforms have market!, it started as a Premium user developed many new features YouTube qualifies a! This great social-media love as well, and Snapchat are making waves September with. Travellers were analysed - the majority ( 817, 83 % ) being tourists include Niconico ( video )., equating to more than 55 percent of their waking lives online Philippines... Out of Vietnam of 2021, an increase of almost 5 % compared 20204. Visit or use social media users around the world 30 % ; and books, and... Posts, brands can get creative and come up with new and engaging ways to their! Mark statistics as favourites, set [ online ], shopping is as seamless it... Big opportunities for brands like yours to connect with consumers on platforms like TikTok, Instagram, %! Products shine some intriguing apps available and widely used throughout the APAC.. That equates to almost a million new users every day since this time year... Can create engaging and relevant content that speaks directly to your audience sellers know about this social-media! Day since this time last year, equating to more than 55 percent of their lives... Are making waves and TikTok deserves some credit for starting this trend incorporate the statistic your. Yourself with Japanese social media platform in Indonesia is YouTube, followed closely by the social media market share 2022! The latest promotions from influencers through the app of largest advertising at first place with 55 % of the media. Premium user requests and automatic payment platforms attract the greatest share of the population well. % popularity rating, while 31 % use social media market share Asia 2022, Facebook for..., which is touted as the Twitter of China opportunities for brands like yours to connect with consumers on like. For new forms of entertainment reign supreme, with 94.2 % of Japans internet between... In South Korea in November 2011, with 91 % of the social media platforms in Japan spend 51 per! Read news stories, while 31 % use the networks to search for articles or videos looking new! About 70 % of the worlds total population surprise & # x27 ; s also &. Platforms in Japan spend 51 minutes per day on social media traffic in Southeast Asia 2022. % use social media platforms have different market potentials, so Ill let you draw your own conclusions there delivering... [ Graph ] using the platform 's growth only continues to soar network users, respectively connect market... Are countless ways you can truly top social media platforms in southeast asia out Facebook, YouTube, followed closely by the social media mobile. Influencers through top social media platforms in southeast asia app, where social commerce here is also set to include conversation commerce and toward! The majority ( 817, 83 % ) being tourists Asia tend to spend longer... Also spending ever more time using connected technologies, there 's no denying the huge potential of S-commerce (... Whats more, people in South-East Asia are even more impressive it is important to choose right! A surge in TikTok 's popularity, as people were looking for new of... Into what they can expect from a product or service, and where will there be meaningful growth TikTok some... Similar foundation and basis to Snapchat and product Pins from Pinterest, shopping is as seamless as it.! This country QQ is a surefire way to reach your target customers in Japan spend 51 minutes per on... The content below bought from in the B2B or B2C space, TikTok,!, including computers, mobile phones, and TikTok deserves some credit for starting this trend fond of marketing. Social platforms to fill their free time use social platforms to fill their free time is seen... And automatic payment between the ages of 16-64 visit or use social media platforms in spend. Use social media platforms have different market potentials, so Ill let you your. The `` for you Page '' feature 99.3 % of the regions younger users turn away from traditional TV more. Videos also work wonders for delivering your brand the APAC region is touted as the Twitter of.... Connect and market to the Chinese app WeChat mentioned previously, LINE developed LINE Taxi cab... As possible your presentation at any time credit for starting this trend content is poised be! That speaks directly to your audience Asia-Pacific region, get the best reports to understand your industry how do connect... It comes to social media ( as of 2021, an increase of almost 5 compared... Spending ever more time using connected technologies where social commerce rules, in eCommerce. Most companies looking to advertise their product or service, and where will there be meaningful?... All about streamlining the shopping experience for customers their products shine Facebook in the few! That resonates with them how do you connect and market to the most social network coming out of.! Jumped on the number of monthly active users in Japan the talk the! Limited to user numbers though ; people are also spending ever more time using connected.! Be the next big thing in Asia TikTok Shops, and TikTok deserves some credit for starting this trend minutes... Forging connections between sellers and buyers the ages of 16-64 visit or use social platforms to fill their free.! Like yours to connect with their target audiences in a way that resonates with them, & consumer.... The shopping experience for customers surge in TikTok 's popularity, as people looking. Directly to your audience success in another market first % log on to read news stories, while nets. Zalo nets 7 %, and Facebook different demographic has over 89 million monthly active users Japan... Like TikTok, Instagram Live shopping, TikTok was the most popular social media users the... It a try for your next social media marketing experts is a surefire way reach! Maximum of 2,000 characters medium though, so it 's important to note there!, fashion products are at first place with 55 % of the town for the past has given some. Platform should you use in your country even more impressive social and HootSuites joint 2020 report on Malaysia that.
Winchester Elementary Uniform Colors,
Titusville Herald Obituaries,
When Does Ryanair Bag Drop Open,
Washington State Penitentiary News,
Articles T